1970s Fashion Style

Western Influence & Diverse Silhouettes

The 1970s continue to be one of the most stylish decades of all time because there was no predominant look. It was a bit of everything for anyone who had an opinion about fashion. The era embraced a laid-back vibe, incorporating fringe details, suede vests, and crochet textures that exuded a sense of non-conformity and individuality.

The 1970s also saw the rise of denim as a fashion staple. Bell-bottom jeans became a symbol of the decade, with their exaggerated flared legs and high-waisted designs, reflecting the era's penchant for bold statements.

Accessories played a significant role in defining the era's style. Platform shoes, large hoop earrings, aviator sunglasses, and statement belts were among the iconic accessories that complemented the diverse fashion trends.

Wrap Dresses : The wrap dress first designed by Diane von Furstenberg was a shirt dress with a ballerina wrap top, made of cotton jersey. In 1975, Furstenberg was making 15,000 wrap dresses a week for everyone from housewives to working professionals. Later, they were made available to the masses and in other materials such as cotton, chiffon, voile, and polyester.

1970 Fashion Style 1
1970 Fashion Style 2
1970 Fashion Style 3
1970 Fashion Style 4

Palazzo Pants and Bell Bottoms: Bell-bottom jeans and exaggerated bell-bottoms called Palazzo pants that flow like a skirt.

1970 Fashion Style 5
1970 Fashion Style 6
1970 Fashion Style 7
1970 Fashion Style 8

Jumpsuits: They were a stretchy adaptation of overalls, made of double-knit polyester or cotton, with bell bottoms. Denim versions have a zip or button up front, pant pockets, and sometimes an oversized collar.

1970 Fashion Style 9
1970 Fashion Style 10
1970 Fashion Style 11
1970 Fashion Style 27

Hot Pants: They were very short shorts in bright colours of satin, cotton, nylon, denim, or velvet, and were worn in all seasons.

1970 Fashion Style 12
1970 Fashion Style 13
1970 Fashion Style 14
1970 Fashion Style 15

Blue Jeans: Blue Jeans became the uniform of the 70s. In the early 70s, used or pre-bleached ones were popular; contrast stitching, studs, and patches were added to make them unique. By the late 70s, jeans turned dark-washed and skin-tight.

1970 Fashion Style 16
1970 Fashion Style 17
1970 Fashion Style 18
1970 Fashion Style 19

Pantsuits: Women’s fashion in the mid-to-late 1970s was dominated by suits. Man-tailored blazers were also worn over a vest and softened with pussy bow-tie blouse.

1970 Fashion Style 20
1970 Fashion Style 21
1970 Fashion Style 22
1970 Fashion Style 23

Pointed Collars: Many dresses and blouses featured oversized, pointed collars, and some had hippie prints in yellow, green, and orange flowers or paisley swirls.

1970 Fashion Style 24
1970 Fashion Style 25
1970 Fashion Style 26
1970 Fashion Style 28

Tunic Shirts, Peasant Blouses, and Bell Sleeves: They were the ultimate in comfort and often paired well with jeans and trousers or layered over pleated skirts. Bell sleeves were popular on tops and dresses.

1970 Fashion Style 33
1970 Fashion Style 34
1970 Fashion Style 35
1970 Fashion Style 36

Neck Ribbons: The necktie’s popularity is often attributed to Coco Chanel and Yves Saint Laurent, though it has been a relevant garment accessory for centuries and comes in many forms, including neck bow, bow tie, necktie, pussy bow, etc.

1970 Fashion Style 29
1970 Fashion Style 30
1970 Fashion Style 31
1970 Fashion Style 32

Belts: Belts were very popular accessories with dresses, jackets, and tunic shirts, as well as wide-leg jeans and pants.

1970 Fashion Style 37
1970 Fashion Style 38
1970 Fashion Style 39
1970 Fashion Style 40

Western Details: Buckskins are brown fringed jackets often accompanied by western wear at the time, as well as bolo ties and embroidered button-ups, suede skirts, cowboy boots, cowboy hats, etc.

1970 Fashion Style 42
1970 Fashion Style 43
1970 Fashion Style 44
1970 Fashion Style 45

Corduroy: Corduroy was the fabric of the ‘70s, used in everything from dresses to skirts and trousers.

1970 Fashion Style 70
1970 Fashion Style 71
1970 Fashion Style 72
1970 Fashion Style 73

Halter Necks: Halters and crisscross halter necks (tie around the neck rather than being held up by shoulder straps)

1970 Fashion Style 46
1970 Fashion Style 47
1970 Fashion Style 48
1970 Fashion Style 49

Maxi Dresses and Caftans: The granny dress, prairie dress, or peasant dress blended hippie and Victorian-era modesty with a touch of folk art. They were in homey prints, often trimmed in ruffles, lace, and embroidery. Caftan dresses were worn with high-heeled sandals and beaded necklaces.

1970 Fashion Style 50
1970 Fashion Style 51
1970 Fashion Style 52
1970 Fashion Style 53

Jumper/Pinafore Dresses: Sleeveless jumper dresses were worn over short- or long-sleeve shirts in winter with knee-high socks, tights, and boots.

1970 Fashion Style 54
1970 Fashion Style 55
1970 Fashion Style 56
1970 Fashion Style 57

Vests: Vests were a major layering option throughout the 70s. They were layered over blouses, pants, or skirts, either open and swaying or buttoned up with a belt.

1970 Fashion Style 57
1970 Fashion Style 59
1970 Fashion Style 60
1970 Fashion Style 61

Ponchos: Homemade crochet, open-weave knits, folk designs, and fuzzy plaid knit blanket ponchos in short and medium-long lengths were popular layers.

1970 Fashion Style 62
1970 Fashion Style 63
1970 Fashion Style 64
1970 Fashion Style 65

Patchwork: Real patchwork art in fashion first appeared in the 1970s.

1970 Fashion Style 66
1970 Fashion Style 67
1970 Fashion Style 68
1970 Fashion Style 69

Clogs and Gladiator Sandals: Clogs were the footwear of workers in Sweden and the Netherlands, a lifestyle romanticized by hippies. They were heavy and bulky but easy to slip on and off, unisex, and comfortable. Gladiator sandals (with several wide cross straps holding the sole to the foot) were often combined with Bohemian outfits such as maxi dresses or mini skirts.

Content Disclaimer: This website features embedded Pinterest boards that may include images re-pinned from various sources. All images remain the copyright of their original creators and owners. We display this content for informational and inspirational purposes and do not claim ownership of any re-pinned material.

All vintage images depicting this fashion era are AI-generated and are not authentic historical photographs. They are created for illustrative and stylistic purposes only.

Explore Different Types of Fashion Styles

Alluring Fashion Style: Embracing Seductive Elegance
Androgynous Fashion Style: Blending Gender Boundaries
Artsy Fashion Style : Embracing Artistry in Fashion
Athleisure Fashion Style: Effortlessly Chic Comfort Wear
Bohemian Fashion Style: Free-Spirited Elegance & Creativity
Casual Fashion Style: Effortless Comfort & Relaxed Ease
Casual Fashion Style: Effortless Comfort & Relaxed Ease
Classic Fashion Style : Timeless Grace & Enduring Refinement
Flamboyant Fashion Style: Bold & Vibrant Expression
Eclectic Fashion Style: Embracing Unconventional Creativity
Elegant Fashion Style: Sophistication & Refined Grace
Feminine Fashion Style: Embracing Elegance & Grace
Pixie Fashion Style : Sweet Innocence & Whimsical Charm
Glamorous Fashion Style: Radiating Elegance & Opulence
Gothic Fashion Style: Exploring the Dark Elegance!
Grunge Fashion: Rebel Elegance Redefined
Hip Hop Fashion Style: Embracing Urban Authenticity
Minimalist Fashion Style: Simple & Sophisticated Elegance
Preppy Fashion Style: Classic Elegance & Collegiate Charm
Retro Fashion Style : Discover the timeless charm!
Romantic Fashion Style: Ethereal Charm & Whimsical Allure
Tomboy Fashion Style: Effortless Androgynous Charm
Theatrical Fashion Style: Celebrating Dramatic Elegance
Vintage Fashion Style: A Timeless Revival of Retro Elegance